LONDON (Reuters) – British retailers have been hurt by a sharp dip in shopper numbers this week, a crucial Christmas trading period, as snowy weather and a national rail strike deterred people from venturing out, researcher Springboard said on Friday.
It said shopper numbers, or footfall, in UK retail destinations from Monday to 1100 GMT on Friday was down 7.5% from the week before.
Springboard said traffic was particularly weak on high streets – down 14% on last week.
“The impact on high streets will have emanated from a mix of employees choosing to work at home due to the rail strike, and the cancellation of shopping and leisure trips. The cold weather is also likely to have played a part,” it said.
On a year-on-year basis total footfall is down 3.8% so far this week, it added.
With UK inflation running at 10.7% and consumer confidence close to record lows, retailers were already fearing a muted Christmas trading period, with a raft of surveys showing most consumers plan to do less holiday shopping this year.
Several British retailers, including Marks & Spencer and Primark, have cautioned on the outlook in recent months, highlighting the stress felt by many households as the cost-of-living crisis eats into their finances.
Official data published on Friday showed retail sales slid unexpectedly in November, despite the men’s soccer World Cup and Black Friday sales promotions.
(Reporting by James Davey; Editing by Angus MacSwan)